Welcome to the mediaXchange Exhibitor Services Center
Important checklist for our confirmed exhibitors and sponsors at NAA mediaXchange 2010:
1. You should already have received the first list of registered attendees, it includes 82 newspaper executives, 15 industry members for a total of 97 registrants. This list is “ten weeks out”. The first list we distributed for mediaXchange 2009 was at “nine weeks out” and had 106 newspaper executives. It includes the individual’s name, title, mailing address, as well as their primary job function and primary track of interest.
2. The Exhibitor Service Center is open, sign in, and from the left navigation rail:
a. Update your company profile – NOTE the deadline for the print program is February 17, 2010 – this is a hard deadline to the production house. A good profile, up-to-date contact information and sales brochures for prospects to download are key elements to double check
b. Review Sponsorship Opportunities, including onsite banners, standing signs and other ways to be more visible to attendees
c. Register yourself and your staff. Note anyone other than full time employees must be approved in advance by NAA – contact me directly
d. Make your reservations at the conference hotel
e. Search attendees who are using “myXchange” with your Prospect Manager
f. Reply to attendees seeking appointments with you with your Appointment Manager
g. Place Announcements in the “Countdown to the Show” reaching almost 20,000 newpaper executives weekly beginning February 18, remember, your complimentary credits expire February 17! Sign on with your booth number and password)
h. Download NAA mediaXchange and NAA Associate Member passwords to use in your promotion
i. Submit Press Releases, for attendees as well as the working press
j. Request suites or space for affiliated meetings (very limited space available)
3. Consider participating in the Supplier Showcase, making a 12 minute presentation to attendees in one of three tracks during the program on Monday afternoon:
a. Digital Media: Sold out
b. Revenue: Three of five positions sold
c. n> eReaders/Paid Content: Just added, two of five positions sold
4. Full page program ads available, materials due February 17
a. Back Cover/Bellyband Sold
b. Inside Cover - $1000
c. Inside Page - $800
5. See the new Spotlight banner and Standing Sign options at the top of the Sponsorship Opportunities page
6. If you have any questions, ideas, suggestions or just want to catch up on NAA news, call or email!
Thanks for your support,
Kevin
Kevin J. McCourt, Sr.
Vice President, Advertising and Exhibition Sales
Newspaper Association of America
Arlington, VA
571-366-1055
